Brand identity

Collaborate Brand strategy | Brand identity | Brand experience Created by four volunteers who found that not being able to find opportunities was a barrier to them giving back, Collaborate is making it easy for volunteers and the organisations searching for them to be connected. Collaborate needed to enhance their founding beliefs to grow brand …

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Wellington calisthenics Brand identity Formed by and for calisthenics enthusiasts to create a community in the Wellington region, the aptly-named Wellington Calisthenics grew to become an ongoing workout community with the sole purpose of exploring and celebrating the calisthenics practice. Photo credit: Kadri Uljas / Wellington Calisthenics Facebook The insight The WC team combine their …

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Venture Up Brand identity | Brand strategy | Brand experience Created as a joint-programme between Creative HQ and the New Zealand government as a short-term, youth-focused accelerator for aspiring leaders, Venture Up provides an immersive experience into the day-to-day of being an entrepreneur – while teaching skills that can be used in any walk of …

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Hnry Brand identity | Brand strategy | Brand experience For self-employed from self-employed, Hnry started to make working as an individual simple and accessible for anyone.  Hnry needed to re-define and clarify their values to grow brand awareness with their broad and varied audiences. To do so, they needed to reiterate the original spark that …

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Cohelix Brand identity Created during New Zealand’s R9 govtech accelerator by three co-founders who discovered that employment compliance and documentation was a struggle for businesses with high staff turnover. They focused particularly on the seasonal industries, such as horticulture and wine, which form Aotearoa New Zealand’s fourth-largest export industry but have an 82% turnover rate. …

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Craftmapper Brand identity | Brand strategy Full credit to Chris Delany – Director of Craftmapper – for the photographs featured within the designs. Many cultures are losing their indigenous crafts, along with the materials and knowledge behind these creations. Craftmapper has been working for over 20 years to revitalise, protect and raise awareness of the …

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